Generative AI assistants for retail can make shopping faster, easier, and more precise than ever before. IBM watsonx Assistant elevates the shopper experience with generative AI assistants that enable frictionless self-service.

• Seamless integrations to backend systems enable the assistants to guide customers with personalized, up-to-date recommendations and increase sales

• Accurate, contextual answers and automated tasks for reliable 24/7 customer support

• Complex analytics for insights on customer preferences, pain points, blockers and feedback

• Accelerated deployment with our no-code conversation builder and pre-built templates

Engaging shopping experiences with retail chatbots

Result

40%

Increased wallet share

Consumers are 40% more likely to spend more than they originally planned when their retail experience is highly personalized to their needs.

33%

Conversation routing savings

watsonx Assistant routes calls to the appropriate human being, when escalation is required, more effectively, reducing transfers and time-to-resolution

Efficiency from sales agent

The chatbot built with watsonx Assistant provides tailored knowledge and customer context to help agents more quickly address complex questions.

40%

The customer experience has never been more vitally important, and shopper demands have never been higher. As many shoppers now shift to a hybrid model, they expect instant access to complex data like real-time inventory levels and product comparison charts.

At the same time, the retail market is expanding to include new competitors who threaten to further erode market share away from more traditional retailers. Retailers must continue to find new ways to engage their audience, provide them with the information and self-service functionality they need (without having to wait for a sales associate to assist), and share contextually relevant recommendations based on shopping history.

How It Helps You

Leverage customer data

Create more personalized, relevant retail experiences. watsonx Assistant AI bots collect relevant data from every customer interaction and can help ensure those insights are applied in effective, profitable ways.

Drag and drop simplicity

Integrate your tools

Using watsonx Assistant, internal teams or external contractors can build and maintain advanced conversational flows without any programming knowledge just drag and drop..

Provide customers with 24/7 global access by unifying existing customer support systems and harvested all available data to enhance self-service capabilities and ensure consistent, contextually aware answers.

Take the next step

Ready to transform your retail customer support experience?