Intelligent Content Platform  

Movable Ink lets email marketers deliver jaw-dropping customer experiences. Our cloud-based software activates any data to generate intelligent content at the moment of open. Your customers are busy. They don't have time for emails that aren't relevant to them. It used to be impossible to create millions of hyper-personalized messages for every single person... until now. Movable Ink's new intelligent content platform lets you cut through the noise with the perfect email experience for everyone, every time. Movable Ink’s platform combines content, data, and business logic to create next-level personalization. Intelligent content goes beyond anything you’ve seen in email before.

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Use Case for Banking

Case Study for Delta Airlines

Create Awesome Emails

If you thought countdown timers and maps were the bee’s knees, you haven’t seen anything yet.

• Automatically generate 1:1 personalized content to create unique and innovative customer experiences in email.
• Pull content directly from your website, asset library and social media to personalize content in your email at the moment of open.
• Stand out in a crowded inbox with content that boosts revenue with real-time information like live pricing and inventory, polls, personalized offers and loyalty reward balances

Use Any Data

You may not believe how easy it is to put your data, or any data, to work in our platform.

• Use data from any source to shape your personalized content in real-time so that it really speaks to the individual.
• Easily access and activate all your data sources throughout the enterprise including APIs, CRM and website.
• Export campaign and user data for offline analysis in your analytics or BI tools.

Optimize Every Pixel

Take the pain out of testing with inline A|B testing and real-time creative optimization.

• Target the right customer at open-time with CRM data, website behaviors, and contextual factors, like location, weather, and device.
• Use inline A|B testing to enhance the performance of your campaigns, creative, heros, calls to action, buttons, and more.
• Optimize offers or creative for clicks or conversions. Creative Optimizer automatically maximizes winning items in real-time.